In a blow to both Google and Yahoo, Verizon Wireless has chosen Microsoft to be its default mobile search engine. The news comes after a year of speculation about the nation’s number one mobile carrier. In fact, Verizon bid on Yahoo last year, but walked away after a pricing conflict. The five-year deal is quite a coo for Microsoft, known more for its software than its search market.
According to Nielsen Mobile, only about 20% of cell phone users search the mobile web, but that number is set to increase dramatically in the next few years due to the convenience and popularity of smartphones.
Popularity: 1% [?]