With catchy tunes and market saturation, television ads for Apple’s ever-popular iPhone have been garnering attention for quite awhile. Now that it’s become a household name, TV ads for the growing number of iPhone’s downloadable applications or “apps” are hitting the airwaves. From maps to MRIs, it’s a virtual candystore for smart phone users. According to The Industry Standard, the iPhone sold 6.9 million units in the three month period ending September 27, 2008.
As of last fall, however, there’s a new kid that’s joined the playing field: Android. This mobile platform is available under one of the most progressive, developer-friendly open-source licenses, which gives mobile operators and device manufacturers significant freedom and flexibility to design products. Enter T-Mobile’s G1 with Google, the first smart phone to use the Android platform, and so far so good, as the product sold over one million units in just the first two months of release. While there aren’t as many apps as the iPhone just yet, more and more are being developed everyday. News is that T-Mobile should get ready for competition from the smart phone industry as Motorola, Sony Ericsson and Samsung are gearing up for their own Android-powered devices later this year.
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