Internet search giant Google continues its foray into telecommunications (see Android) by launching a free phone service, Google Voice, some 16 months after acquiring GrandCentral Communications and rebuilding the platform.
The basic idea behind Google Voice is that customers are able to have “one number for life.” An incoming call to a Google Voice number can be forwarded to any landline, mobile phone, email, or text message. Voice mail can be transcribed into email. Calls can be recorded and stored online. Phones ring based on who’s calling. Rates throughout the US are free, and international calls are said to be cheaper than using Skype.
According to Wired:
Google Voice clearly aims to steal some of Skype’s 400 million online callers. But it’s trying less to be a Skype replacement than a complete revolution in how you communicate — and with Google Voice, no matter who makes your phone, or sells you minutes or bills your land line, Google will always be involved.
Google Voice will be free as it continues to roll out in the coming weeks. Currently, only GrandCentral customers are able to access the communications hub.
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